After more than 15 years linked to the firm, the up to now responsible for Dunlop Padel has just become the new General Manager of the Spanish subsidiary of the prestigious company. This appointment is part of the restructuring process of the company after its recent purchase by the Sumitomo Rubber Industries Group.

Padel World Press .- Within the strategy put in place to create the EMEA zone, which will incorporate the regions of Great Britain & Ireland, Central Europe and Southern Europe, one of the first steps has been the appointment of Richard Jackson as General Manager - Spain. From now on, he will report directly to Frans Swinkels, Managing Director Europe.

Who is Richard Jackson?

With more than 15 years attached to Dunlop, at first he was the Product Manager of the Dunlop Golf division for Southern Europe, before taking responsibility for Dunlop Padel, including all the product development. 6 makes seasons, the Briton assumed the Marketing responsibility of the subsidiary, coordinating all the marketing and sponsorship actions in the different sports, including tennis and squash.

At 45 years Richard Jackson He faces this new challenge with confidence and optimism: "I am proud to lead the Spanish subsidiary in this exciting new stage for our brand and contribute my experience and energy to achieve the ambitious goals we have set for the next few years. The new strategy of the Dunlop Group promises greater investment in product development and marketing, with the aim of strengthening the brand worldwide. The Dunlop brand is very powerful and we are leaders in tennis balls, squash and paddle tennis, but we are also aware that we have a lot of potential to grow in all categories of racquet sports. In the Spanish subsidiary we have a fantastic team of workers and collaborators with extensive experience in the market. Together we will work hard to exceed the expectations of our customers both in service and promotion as well as in the quality and performance of our products. to strengthen the brand and grow together in the coming years. "

Frans Swinkels, Managing Director Europe, confirmed: "Richard has proven to be a valuable member of the Dunlop Spain team for many years and, with the combination of his experience, his ability and his commitment to the brand, we believe he is the ideal person to lead the Spanish subsidiary in this new stage".

Great news for Dunlop… A brand of a lifetime and, at the same time, a modern brand in constant evolution.

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