It's official. The prestigious firm and the Professional Circuit have reached a collaboration agreement, through which they will reward the loyalty of the fans. The first actions will be carried out during the dispute of the Victoria Málaga Máster Beers.
Padel World Press .- What surprises will you have prepared? What will fans be able to find? The facilities of the Palacio de los Deportes José Martín Carpena will become the headquarters of the first promotional actions that the Adidas team will carry out in the rest of the WPT Calendar tests, until they reach the Masters Finals in Madrid.
Two years after their arrival in the world of paddle tennis, from this important brand they have wanted to ratify their firm and decisive support both to a sport that does not stop growing and to the fans, who make this show possible.
Undoubtedly, your union with World Paddle Tour will be an important reinforcement to your goal of getting this discipline to all corners of the world.
In an act held in the offices of the firm, José Luis Sicre, CEO of the company All For Padel (official licensee of Adidas); and Javier Porras, General Director of World Pádel Tour, sealed a commitment that was born with the desire to reward the growing fans who, tournament after tournament, come to see in action the best players in the world. This is demonstrated by an average of 20.000 attendees in each test.
Very satisfied with this important milestone, Jose Luis Sicre commented: “WPT is a brand that has bet from the beginning on the internationalization of paddle tennis. Adidas padel was born with that DNA and it was a matter of time before we found collaboration scenarios. The two companies are proving to have a vision of the future, determination, resources, a consistent plan and a great human team. It is an honor for us to be able to do part of the journey together, focusing on what makes any sport great: its players and its fans ”.
For his part, Javier Porras said: "It is very important that a premium brand, such as Adidas, bet on World Padel Tour and, above all, that it does so for the part that gives meaning to all the work of the organization, which are the paddle fans ".
As we have learned, from the Cervezas Victoria Málaga Master, fans will begin to feel part of the 'Adidas Team' thanks to the implementation of a large number of promotional actions. These will be repeated by all the venues of the rest of the WPT Circuit events, until the Master Finals in Madrid (December 16-20).
What will be said actions?
By way of advance, we can say that they will be aimed at both the fans present in the venues themselves and those who follow the tournaments through social networks. One of them will be to choose the 'puntakos' of each game, that is, the most spectacular plays. In turn, fans who feel at the 'Adidas Grada' will enjoy a lot of surprises.
Through social networks, before each tournament, a contest will be launched to be part of the 'Adidas Pádel VIP Fans', in which 10 double entries will be raffled for the final.
Now more than ever we can say that the show does not stop ... Now more than ever we can say ... All for Padel !!!
* You can follow all the news of the world of paddle in our profiles of Facebook y Twitter as well as subscribe to our Newsletter .
